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Hudson Fintech expands business development team
23 July 2020 London
Reporter: Natalie Turner

Image: RawPixel.com/Shutterstock.com
Hudson Fintech, the London-based capital markets technology firm, has appointed two new senior executives to support its growth strategy.

Ashley Daffin, joins as director of strategic development, bringing with him more than 30 years
of experience in capital markets fintechs, which includes sales roles at HSBC, NYSE and Refinitiv, as well as working with a variety of fintech start-ups on business development.

He is currently the chair of the education committee at the Financial Markets Association, working with the foreign exchange industry to increase global code of conduct compliance.

Elsewhere, Martin Best joins as head of business development and will be responsible for managing client relationships.

Best, a fixed income specialist, has worked in senior sales and relationship management roles for more than 30 years, including fixed income sales at Alpha Bank, Danske Bank, Commonwealth Bank of Australia, LBBW and most recently Rabobank.

Michael Walliss, CEO of Hudson Fintech, says: 鈥淲e are very happy to welcome Ashley and Martin to our growing team. Between them, they bring over 60 years of experience in capital markets technology sales and provide unrivalled domain knowledge, business development expertise and a wealth of senior industry relationships.

鈥淎s capital markets continue to evolve Hudson Fintech is seeing an increasing demand for our technology solutions, and Ashley and Martin will each play a significant role as we continue to work with a growing list of financial institutions.鈥

Hudson Fintech entered the market in late 2019 unveiling a new securities finance for sell- and buy-side institutions, based on a core technology that is unique to the financial markets.

Hudson鈥檚 company mission statement states its aim is to revolutionise processes and tackle the 鈥渟tagnant financial software market鈥.
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